Formed in 2017 with a vision to offer hypoallergenic earrings with beautiful designs at affordable prices.Piu Pharma has quickly become one of the leading European producers of hypoallergenic jewelry. DR. BIJU is PIU Pharma’s brand of hypoallergenic earrings for the pharmacy channel.The earrings are manufactured in Europe.Compliant with the European standard EN1811:2011.Tested for nickel.